Quick Tip: How To Configure Your Social Sharing Plugins

Posted on May 17, 2012 by Morgan 3 Comments

A lot of websites I visit tend to forget about configuring their social sharing buttons so that they get mentioned in each tweet that is shared by people.

It’s really important to configure your sharing plugins to make sure that your Twitter name is enabled instead of either nothing or the creator of the plugins Twitter handle.

YOU want the recognition for the post that they’re sharing, so make sure that your sharing buttons are configured correctly!

This tutorial should give you an idea about how to configure any social sharing plugin.

Sharing, Social Media Buttons, Wordpress

How To Convince Your Boss That Social Media Is Not a Fad

Posted on May 16, 2012 by Morgan Leave a comment

Boss’ are stubborn by nature. Most of the time you’re dealing with someone who either created the company or who has built the company into what it is today. So they have a very personal attachment to their baby – I mean, business.

The easiest way that I’ve come with, are the tips stated in the video below.

It includes:

  • Showing them your competitors that are doing well in social media
  • Creating a specific plan of attack
  • And continuing to show them the benefits of social media within your field through statistics, ROI and much more.

    • Watch the video to learn more:

    Business, Social Media Is Not a Fad

    Quick Tip: How To Showcase Your URL on Your Facebook Page

    Posted on May 10, 2012 by Morgan 16 Comments

    Something that I see more often than not is Facebook Pages literally hiding their URL. There’s prime real estate front and center on your FB page to showoff your URL, but hardly anyone is using it!

    This quick video tutorial will show you exactly how to showcase your URL to everyone who visits your Facebook page.

    Now go! Make this change NOW! :)

    Facebook, Tutorial

    5 Ways Social Media Can Facilitate Offline Networking

    Posted on May 8, 2012 by Morgan 4 Comments

    In a recent interview, I spoke about how anyone can use online networking to facilitate offline networking. Whether you’re an introvert, extrovert or in between, you can leverage the online world in order to gain that face-to-face recognition that we all crave out of our business.

    Yes, we crave face-to-face interaction. Because no matter how much we may love social media or our technology, or even our comfy bed, at the end of the day, as humans, we need human interaction.

    Continue reading →

    Offline Networking, Social Media

    Top 12 Essential WordPress Plugins

    Posted on May 3, 2012 by Morgan 10 Comments

    Plugins are the backbone to a self-hosted WordPress blog. They help with SEO, sharing buttons, widgets, video embedding, audio embedding, Google Sitemaps and so much more.

    WordPress is amazing in itself considering how easy it is to use, but Plugins make the webmaster’s job EVEN easier.

    I’ve spent years trying to find the perfect plugins for my websites. I’ve gone through a lot of crappy ones, have stuck with a lot of great ones and I’m always finding new ones.

    The plugins I’m about to recommend are the top 12 that I put on EVERY WordPress blog that I create because they are the essential plugins to get your WordPress functional. There are other plugins that are specific to genre’s or depending on what you’re trying to do with your website, but these are just the basics.

    Continue reading →

    Blogging, Plugins, Wordpress

    People Don’t Follow You Because of Your Sweet Twitter Background

    Posted on May 1, 2012 by Morgan 9 Comments

    There are way too many things to obsess and worry about these days:

    The perfect colors to get people to respond better

    The perfect wording to get more clicks

    The perfect information being above the fold

    The perfect keywords

    Continue reading →

    Social Media, Twitter, YouTube

    Humanize Your Audience

    Posted on April 30, 2012 by Morgan Leave a comment

    No matter what we’d like to believe, people online are real human beings.

    Well, except those that are spam bots. BUT, humans created those spam bots. So in a twisted sort of way, they’re still human. Annoying humans, but still human. ;)

    The point is, treat people online as if you would treat them offline and how you would want to be treated online. Humanize your audience so that your audience can humanize you and connect with you a lot better.

    Watch the video to learn more:

    Audience, Humanize, Social Audience, Social Media

    We/Us Vs. I/Me – Are You Solo or Not?

    Posted on April 26, 2012 by Morgan Leave a comment

    Something that I see a lot in social media is solopreneurs trying to look bigger than they are. Or big companies trying to look smaller than they are.

    There are many reasons for companies wanting to look bigger or smaller. The obvious reason for wanting to look bigger is to “attract more clients.” A reason for wanting to look smaller is to “create a sense of a tight community”.

    Either way, if you’re trying to be something you’re not; you will be caught and your audience will not be happy.

    Continue reading →

    Business, Company, Solopreneur

    6 Ways You Can Create Unique Content For Each Platform

    Posted on April 24, 2012 by Morgan 8 Comments

    By now, people are beginning to understand that content is king. As in, if you have fresh, interesting content being developed on your website and social platforms, then you’re not only relevant, but you’re engaging your audience with updated information.

    Creating content isn’t just for your website, though. You must also create specific content for your social platforms, such as for Twitter & Facebook.

    Continue reading →

    Business, Content, Social Media Content

    How To Grow Your Twitter Following Organically

    Posted on April 18, 2012 by Morgan 11 Comments

    Everyone is on the hunt to figure out how to grow their Twitter followers fast and furiously.

    The other day Ann Tran posted: How I Gained Over a Quarter Million Followers Organically and it was like reading my own blog post because our views are identical.

    So I thought I’d share my experience and views with Twitter to shed some light on how you can gain Twitter followers without using any drastic tactics.

    Continue reading →

    Community, Engage, Twitter